Reshaping uncertainty into opportunity

We understand how communities think and feel about the complex technology challenges we face.

We connect with their deeper values to change their views and drive deep behaviour change.

Our Services

  • Using empirical approaches to ensure decision-making starts from a strong foundation.

    • Market and Audience Analysis

    • Public Opinion Polling

    • Policy Landscape Mapping

    • Focus Group Facilitation

    • Stakeholder Interviews

    • Organisational Data Analytics and Interpretation

    • Literature Reviews and Meta-Analyses

    • Strategic Foresight and Trend Forecasting

    • Policy Analysis and Research

    • Stakeholder Engagement and Consultation

    • Regulatory Impact Assessments

    • Policy Advocacy and Campaign Strategy

    • Government Relations and Lobbying Support

    • Public Policy Risk Assessment

    • Legislation Review and Analysis

    • Strategic Policy Development

    • Coalition Building for Policy Support

    • Situational and Competitor Analysis

    • Organisation or Function Line Reviews

    • Campaign Planning and Roadmapping

    • Stakeholder Engagement Strategy

    • Budget and Resource Allocation

    • Channel and Platform Strategy

    • Risk Assessment and Mitigation Plans

    • Policy and Regulation Impact Assessments

    • KPI Identification and Monitoring Frameworks

  • Developing persuasive messaging frameworks that build meaningful public support to deliver policy outcomes.

    Specific services include:

    • Values-Based Messaging Framework

    • Visual Identity and Branding Guidelines

    • Narrative and Storytelling Development

    • Framing and Positioning Strategy

    • A/B Testing and Iterative Message Refinement

    • Cultural Sensitivity and Inclusivity Checks

    • Emotional Resonance Testing

      Key Message Briefs for Stakeholders

    • Spokesperson Training

  • Implementing the strategic recommendations to achieve our agreed result.

    Including services such as:

    • Project and Change Management

    • Implementation Planning

    • Policy Roll-out and Enforcement Strategy

    • Stakeholder Communication Plans

    • Media Relations and Press Strategy

    • Grassroots Mobilisation and Advocacy

    • Measurement and Impact Evaluation

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Our name

Diffusion in a social network

Diffusion occurs in a social network when someone creates a piece of content, like a post or a video, and others start sharing it with their friends. As more people share the content, it reaches a wider audience and spreads throughout the network. 

When the content is engaging and the group is tightly connected, this can happen extremely quickly.

Diffusion in an AI model

Diffusion helps AI models learn patterns and relationships by sharing information across its different components. 

In simple terms, it's like mixing different colours of paint, where each colour represents a piece of information or knowledge. As the paint mixes, the colours blend together, and the information is shared across different parts of the model.

We’ve worked with over 188 clients, including:

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